Who We Are
Encompass Consulting is a digital marketing consultancy specializing in hospitality, retail, and service businesses. We help brands improve online visibility, increase eCommerce conversions, and drive sustainable growth through data-driven strategy and hands-on performance oversight.
Nicola Rossin is the Founder and Managing Director of Encompass Consulting, Inc., an experienced senior-level eCommerce professional with over 20 years in the digital space. Based in Miami and originally from London, Nicola holds a degree in Marketing with Psychology and has been passionate about everything online since it all began.
Through Nicola’s leadership, Encompass Consulting brings a global perspective to digital marketing and eCommerce strategy. Our knowledge and experience span industries and markets, having led successful programs for international brands and developed high-performing strategies across paid search (PPC), SEO, affiliate marketing, retargeting, and more. We specialize in conversion optimization, user experience (UX), A/B testing, and purchase funnel enhancements designed to increase online sales and reduce cost per acquisition.
At Encompass Consulting, we believe that performance starts with measurement. Every engagement includes data-driven reporting, benchmarking, and continuous optimization to ensure results and return on investment. We also support digital marketing budgeting and strategic planning to help businesses scale efficiently.